How do you engage an online community around design?
Chris Koch, Director of programs at The Design Center, shares secrets to the impressive success of Design Allies Facebook page in an interview with the Association of Architecture Organizations.
"In 2011, the organization re-branded itself as the Design Center
and established a new website and a Facebook page called Design Allies
, which is actually part of a larger, multi-faceted community engagement effort operating under the same name," she says. "
The social media strategy, developed by the Design Center, was intended to expand its role in advocating, educating, and engaging communities in good design and planning, both locally and nationally. The strategy focuses on reaching out to practitioners, community members, and thought leaders to ensure dialogue and action in community revitalization."
To read more about Design Allies facebook strategies, click here